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Asus Ties Up With Flipkart to Launch New Product Category on July 15

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Asus has introduced a strategic partnership with Flipkart to launch a brand new class of merchandise in India which are claimed to be “affordable” and “simple.” First set of the brand new merchandise shall be launched on Thursday, July 15, the Taiwanese firm stated. Although each Asus and Flipkart are but to disclose the small print in regards to the launch, the upcoming merchandise are speculated to incorporate Chromebooks from Asus. Previously, Asus and Flipkart partnered for launching new smartphones and Windows laptops within the nation.

The partnership with Flipkart is without doubt one of the main steps in a collection of different strategic efforts to deepen dedication to the Indian market and serve the unmet wants of Indian shoppers designed with in-house engineering, R&D, and design sources, Asus stated in an announcement.

A devoted microsite has been created on Flipkart to announce the July 15 launch. The microsite options a picture that means the brand new merchandise would primarily cater to the wants of individuals working and finding out from residence and embrace Google Play retailer entry. Asus can also be emphasising on bringing the brand new merchandise with an reasonably priced pricing. All this means that the launch might embrace new Chromebooks.

Asus has a variety of fashions in its Chromebook portfolio within the international markets. However, the corporate has not but introduced any of these fashions to India.

The COVID-19 pandemic has helped Chromebooks grow to be a preferred class globally, as folks shifted to distant working and studying fashions. According to a report by Canalys, Chromebook shipments worldwide surpassed over 11 million items within the fourth quarter of 2020. Key gamers together with Asus are, nevertheless, but to think about India as a big marketplace for Chromebooks.

“Flipkart has been our long-term strategic partner to bring in path breaking innovations to the Indian market. We are very happy and strongly believe this collaboration will bring about a radical change in the digital lives of Indians,” stated Leon Yu, Regional Director, India and South Asia, Asus.

Ajay Veer Yadav, Senior Vice-President, Mobiles, Electronics and Large Appliances at Flipkart, stated that the brand new vary of Asus merchandise have been geared toward “simplifying digital access for millions” of Indian shoppers.

In April, HP introduced its Chromebook 11a to India that provides as much as 16 hours of battery life and is priced at Rs. 21,999. Dell additionally earlier this 12 months launched its Latitude 7410 Chromebook as a premium providing with a beginning worth of Rs. 94,500.


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Twitter Closes Re-Opened US Offices Due to Surge in COVID-19 Delta Cases

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Twitter is shutting its reopened workplaces in United States, whereas different massive tech corporations are making vaccination necessary for on-campus staff, because the extremely infectious Delta COVID-19 variant drives a resurgence in instances.

Alphabet’s Google and Facebook stated on Wednesday all US staff should get vaccinated to step into workplaces. Google can be planning to develop its vaccination drive to different areas within the coming months.

Twitter, which on Wednesday additionally paused future workplace reopenings, had began permitting staff again to its campuses in San Francisco and New York at 50 p.c capability a couple of fortnight in the past after greater than 16 months.

US coronavirus instances have been rising as a result of Delta variant, which emerged in India however has shortly unfold and now accounts for greater than 80 p.c of US coronavirus instances.

Health authorities on Tuesday stated Americans absolutely vaccinated in opposition to COVID-19 ought to return to carrying masks in indoor public locations in areas the place the coronavirus is spreading quickly.

San Francisco-based ride-hailing firm Lyft, which had already made vaccinations necessary for workers returning to the workplace, postponed its reopening to February from September.

“We anticipate the COVID situation will remain fluid for the upcoming months, making it difficult for us to land a clear return date without a possibility of moving it again,” Lyft CEO Logan Green stated in a memo to workers.

According to a Deadline report, streaming large Netflix has additionally applied a coverage mandating vaccinations for the forged and crew on all its US productions.

Apple plans to revive its masks requirement coverage at most of its US retail shops, each for patrons and workers, even when they’re vaccinated, Bloomberg News reported.

Apple and Netflix didn’t instantly reply to requests for feedback.

Many tech corporations together with Microsoft and Uber have stated they anticipate staff to return to workplaces, months after pandemic-induced lockdowns pressured them to shift to working from house.

Google additionally stated on Wednesday it could lengthen its work-from-home coverage via October 18 as a consequence of a current rise in instances attributable to the Delta variant throughout completely different areas.

© Thomson Reuters 2021


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Most People Now Looking to Buy 5G Phones, Kantar Report Suggests

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Over two-third of consumers in main markets planning to buy a brand new smartphone within the subsequent six months favor getting a 5G mannequin, based on a report launched by consulting agency Kantar. China led the markets the place as a lot as 91 % of consumers confirmed curiosity in buying a 5G telephone. However, the development of shopping for 5G telephones can also be zooming in on the US. Kantar’s report additionally highlighted rising curiosity amongst clients in markets together with the US and Europe for buying smartphones from a bodily retailer.

Kantar famous that 74 % of consumers within the US confirmed curiosity in shopping for a 5G telephone. The proportion is certainly decrease than the shopper base seeking to personal fashions based mostly on the next-generation community know-how in China. However, the agency stated that 5G functionality as a purchase order motive remained practically flat within the Chinese market year-on-year, with one in 5 consumers citing the function as a shopping for driver.

“Of the top 10 models sold in China, 70 percent are 5G enabled,” stated Kantar Consumer Insights Director Jennifer Chan. “In Japan, this is 60 percent; it’s 50 percent in both the US and Australia, and 40 percent across the EU5 (Great Britain, Germany, France, Italy, and Spain).”

On the gross sales entrance, Kantar discovered that the share of Samsung gross sales grew by 4 proportion factors in Australia and the US, taking on 30 % of whole gross sales within the second quarter of 2021. Samsung’s gross sales had been, nevertheless, nonetheless behind these of the iPhone.

In the US and China, iOS share was discovered to have grown two proportion factors every year-over-year. This was, nevertheless, not the development in Japan the place Android gross sales grew 5 proportion factors pushed by robust efficiency from Sharp and Oppo.

Smartphone OS gross sales share within the US, China, and main European markets
Photo Credit: Kantar

 

Kantar additionally discovered that within the US in addition to in Britain, France, Italy, and Spain, channel shares for in-store gross sales elevated by no less than 10 proportion factors year-on-year within the second quarter. This means that extra folks most popular to buy telephones by bodily shops over on-line.

“In-store sales shares are also up this quarter compared to Q1 2021 in Great Britain (+13 percentage points), US (+7 percentage points), Germany (+4 percentage points), and Spain (+3 percentage points),” Chan stated.

The rollout of COVID-19 vaccinations alongside companies opening up and decreasing restrictions are thought-about among the many key causes for the expansion of in-store purchases of smartphones.

Kantar additionally talked about in its report that smartphone homeowners within the US who self-purchased their telephone from a bodily retailer had been extra prone to conform to the assertion saying, “I keep my smartphone for as long as I can.” It was 80 % over 77 % on-line consumers. The identical sample has been observed in Australia, Japan, and main European markets, the report stated.

It has additionally been specified that in-store smartphone consumers within the US, Australia, and Japan had been extra prone to agree that they like shopping for manufacturers that they’re aware of. Customers in these markets together with the important thing European ones had been additionally extra prone to agree with the assertion that in the event that they had been going to have the ability to use a brand new know-how product, someone needed to present them easy methods to use it.

Kantar has notably not offered any particulars concerning the pattern measurement it took for creating this report.


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Poco X3 GT With MediaTek Dimensity 1100 SoC, Triple Rear Cameras Launched

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Poco X3 GT was launched in Malaysia and Vietnam on Wednesday as an upgraded model of the usual Poco X3 from September final yr. The cellphone comes with spectacular specs particularly for the worth. It is obtainable in two RAM and storage configurations in addition to three color choices. The Poco X3 GT packs a triple rear digicam setup and a hole-punch cutout for the selfie digicam. It is powered by an octa-core MediaTek SoC and comes with a big battery that helps 67W quick charging. As anticipated, the smartphone is a rebrand of the Redmi Note 10 Pro 5G that was launched in China again in May.

Poco X3 GT worth

Poco X3 GT is priced at MYR 1,299 (roughly Rs. 22,800) for the 8GB RAM + 128GB storage choice and MYR 1,599 (roughly Rs. 28,000) for the 8GB + 256GB mannequin. It is obtainable in Cloud White, Stargaze Black, and Wave Blue colors. The cellphone will go on a flash sale on August 3 and August 4 in Malaysia the place it will likely be priced at MYR 1,199 (roughly Rs. 21,000) and MYR 1,399 (roughly Rs. 24,600).

As of now, there isn’t a info on an India launch for the Poco X3 GT. In Vietnam, the cellphone is obtainable in a single 8GB + 256GB mannequin that’s priced at VND 7,990,000 (roughly Rs. 25,800) which shall be discounted to VND 6,990,000 (roughly Rs. 22,600) throughout the flash sale on August 5. As talked about, Poco X3 GT is the rebranded variant of the Redmi Note 10 Pro 5G that was launched in China again in May.

Poco X3 GT Specifications

Poco X3 GT contains a 6.6-inch full-HD+ (1,080×2,400 pixels) show with 120Hz refresh price, 240Hz contact sampling price, and DCI-P3 color gamut protection. It is protected by Gorilla Glass Victus. Under the hood, the cellphone is powered by the MediaTek Dimensity 1100 SoC, paired with the Mali-G77 GPU. It comes with 8GB LPDDR4X RAM and as much as 256GB of UFS 3.1 storage.

For pictures and movies, the Poco X3 GT packs a triple rear digicam setup that features a 64-megapixel major sensor with an f/1.79 lens, an 8-megapixel ultra-wide-angle sensor with an f/2.2 lens, and a 2-megapixel macro shooter with an f/2.4 lens. At the entrance, there’s a centrally positioned hole-punch cutout that homes a 16-megapixel shooter with f/2.45 aperture for selfies and video calls.

Connectivity choices on the Poco X3 GT embody 5G, Wi-Fi 6, Bluetooth v5.2, GPS, and a USB Type-C port for charging. Sensors onboard embody ambient mild sensor, proximity sensor, and accelerometer, amongst others. There is a side-mounted fingerprint scanner as nicely. The Poco X3 GT packs a 5,000mAh battery with assist for 67W quick charging. In phrases of dimensions, the cellphone measures 163.3×75.9×8.9mm and weighs 193 grams. The cellphone additionally helps Dolby Atmos with its twin audio system.


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